Google Knowledge Graph produces Knowledge Panels for entities that are reliable and have enough “Search Demand”. Knowledge Panels that appear in SERP show the relationships of related entities and how Google interprets the character of queries and search intent. More information is available on Knowledge Graph and Knowledge Panel features that are of great value
County-code Top Level Domain (ccTLD) is a custom domain extension for a specific country, region, or language. ccTLDs are a type of Top-level Domain. Country-code Top Level Domains are sold to the end-user by different Network Information Center (NIC) for specific countries, languages, and regions through the relevant domain registrar organizations. ccTLD or Country-code Top-Level
An Internet address or domain name is the equivalent of your mailing address on the Internet. It’s how your contacts and customers will find your website on the web. A domain name is therefore essential when creating a website. An Internet address consists of a “www” (world wide web) prefix and a domain name. This domain name is itself composed of a character string
A knowledge graph is a graph that consists of different types of entities and their connection to each other. Search Engines create a Knowledge Graph while crawling the web so that they can easily detect the relations between entities and understand the purpose of the web page or relevance of the web page for certain
Semantic SEO is to create a content network in a regular and connected structure for each entity within a subject. By focusing on meanings and topics instead of words, it has the purpose of satisfying the search-intent of the user better and being the authority for the Search Engine and the User on a particular
App Store Optimization (ASO) is the process of optimizing the App Store entries. The goal is to achieve a higher rank in the search results of the app store and better placement in the charts. Because of the similarities to search engine optimization (SEO) for websites, app store optimization is also known as app store
On a website, usually, the most expensive resource is Javascript. The most expensive source after javascript is images for a browser. Visual optimization is one of the most important factors for page loading speed and user experience along with SEO. One of the quick actions that can be taken to make a web page faster
Image manipulation, optimization and resizing or downscaling, color type changing, or other kinds of image-related processes have value for SEO, UX, Page Speed, and Bandwith. Because of those motivations, Image Compression Algorithms are developed every year. In this article, we will focus on how to resize multiple images in bulk with Python. For multiple images
JPG is the abbreviation of JPEG; reduced to three letters, as is common for filename extensions. JPEG (Joint Photographic Experts Group) is an association of companies and research institutes that set this standard for storing digital images in 1992. Related Articles for the subject: What are GIFs and why are they important? What is the
In the 1990s, several new image formats such as JPG and PNG were developed, all of which have their differences. We’ll tell you exactly what the strengths and weaknesses of the two formats are. Related Articles: Difference between JPG and JPEG What are the GIFs? Image format JPG and PNG: Advantages and Disadvantages JPG or
GIFs consist of a series of frames that follow each other, creating an animation without sound that repeats in a loop in 5 to 10 seconds (with exceptions). These have a maximum of 256 colors, so they are lighter than videos but more dynamic than conventional images, taking the best of both formats. The word
When it comes to web design, the term “CSS” is often used. We’ll tell you what the abbreviation stands for and what CSS actually is. CSS stands for Cascading Style Sheets and is a way for HTML documents to decouple the content of a page from the design instructions of the individual elements, such as
Inbound marketing is one of the many disciplines of marketing. The term has been increasingly propagated in the online marketing scene for several years. But what does this discipline actually include and how does inbound marketing work? Should an average marketing department deal with the topic? Many companies see the advantage of this form of
A conversion funnel is a set of stations that a user should go through until the conversion, i.e. until a purchase, the booking of a service, etc. The term “funnel” refers to the fact that with every step towards conversion, the number of users decreases because there are numerous exits on the way. The narrow
Hidden content refers to content or links that can be read from a website in the source text, but is not visible to the visitor of a website. The goal of hiding content is not to restrict the usability of a website (text deserts), but to offer the search engines relevant content. The text enriched and hidden by keyword s has the goal to positively influence the results in the
Google Dance: The continuous dance of the search results. In order for you to get the highest quality results from your search query, search engines must update your database regularly. In the past, Google usually carried out an index update every four weeks. During the re-indexing, the search results were very conspicuous, as they wavered
Redirect or redirection (short form for “redirection”) is a server or client-side and automatic redirection of a URL to another URL. Redirects are used for various purposes such as moving a website to a new domain or server maintenance. With a 301 redirect, for example, duplicate content can be avoided. A redirect is usually always
The click-through rate (CTR, Click Rate) indicates the ratio of clicks on an advertising medium to the impressions that the advertising medium achieved. The CTR is given in percent. If a link e.g. clicked exactly 89 times for 1,000 page views, this corresponds to a CTR of 8.9 percent. The click rate is an important