Online Shopping Statistics

Online Shopping Statistics involve how people shop online. Online shopping statistics are part of marketing statistics. Online shopping statistics for 2023 are below.

  • There are more than 263 million online shoppers in the US. Source: Holistic SEO & Digital
  • 68% of men shop online.
  • 72% of women shop online.
  • 37% of men and 35% of women shop for travel and holiday accommodations. Source: BELVG
  • 32% of men and 30% of women shop online for household goods. Source: BELVG
  • 28% of men and 26% of women shop online for tickets for events. Source: BELVG
  • 22% of men and 16% of women shop online for films and music. Source: BELVG
  • 39% of men and 18% of women shop online for computer technology. Source: BELVG
  • 14% of men and 18% of women shop online for food and groceries. Source: BELVG
  • 40% of men and 46% of women shop online for clothes and sports goods. Source: BELVG
  • 23% of men and 25% of women shop online for books, magazines, and e-learning material. Source: BELVG
  • 8% of men and 10% of women shop online for medicine. Source: BELVG
  • There are more than 2 billion online shoppers in the world. Source: OptinMonster
  • In 2023, online shopping activity will be performed on mobile devices by 53.9%.
  • 56% of the abandoned shopping cart statistics happened due to unexpected fee changes. Source: Shopify
  • 23% of the cart abandonment happened because of the Account Creation Process.
  • 60% of online shoppers used the chatbots of e-commerce sites in the last 12 months. Source: ConvinceandConvert
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Online Shopping Statistics

by Holistic SEO time to read: 1 min
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