FOMO statistics involve how people get their news for their industry and social lives. FOMO statistics are part of marketing statistics.FOMO Statistics for 2023 can be found below.
- To keep up with their friends, 40% of Z-Generation members overspend or go into debt. Source: Credit Karma.
- More than 50% of people say that they are afraid of missing out if they don’t keep up with what’s happening on social media. Source: MyLife.com
- 60% of young adults make purchases based on FOMO. Source: StrategyTravel
- 59%, parties and events 56%, and food 29% are among the most common things that cause FOMO among Millennials. Source: Strategy
- The most FOMO is experienced by Z Generation members, at 69%. Source: Eventbrite.
- Almost three-quarters of FOMO contributors use Facebook (72%), followed by Instagram (14%), Twitter (11%), and Pinterest (8%). Source: Strategy
- 27% of people check social media first thing in the morning. Source: Mashable
- 73% of millennials spent money they didn’t have to avoid FOMO, according to a study by TD Ameritrade.
- 70% of millennials experience FOMO related to social media, as per research by MyLife.com.
- 69% of Americans have experienced FOMO, with social media being a significant trend, according to a study by OnePoll.
- 69% of millennials experience FOMO, and 60% make reactive purchases to avoid missing out on events, as found in research by Eventbrite.
- 69% of millennials overspend to avoid FOMO and keep up with peers, as revealed by research from Experian.
- 69% of millennials worry about missing out on events if they don’t check social media, according to research.
- 67% of travelers booked trips due to FOMO, according to statistics from Expedia.
- 67% of millennials experience FOMO related to social media, and 35% post content to avoid missing out, according to statistics from The Manifest.
- 60% of consumers make purchases due to FOMO, mostly within 24 hours, according to research.
- 60% of shoppers say FOMO influences their buying decisions, as per research by Adlucent.
- 56% of US consumers experienced FOMO during the COVID-19 pandemic due to social media, according to statistics from the American Psychological Association.
- 56% of social media users experience FOMO, and 48% feel they’re missing out on experiences, according to statistics from MyLife.com.
- 48% of millennials have spent money they didn’t have to keep up with friends.
- 45% of those with FOMO can’t go longer than 12 hours without checking social media, as per studies.
- 37% of social media users have purchased due to FOMO, according to statistics by GlobalWebIndex.
- FOMO marketing tactics can boost email open rates by 22%, as found in research by Hubspot.
- FOMO messaging in ads can increase click-through rates by 14%, according to a study by Criteo.
- 30% of millennials are willing to go into debt to keep up with friends, according to a study by Bankrate.
- During the COVID-19 pandemic, 47% of global internet users spent more time on social media due to FOMO, as reported in research by Hootsuite.
- 73% of millennials spent money they didn’t have to avoid FOMO, according to a study by TD Ameritrade.
- 70% of millennials experience FOMO related to social media, as per research by MyLife.com.
- 69% of Americans have experienced FOMO, with social media being a significant trend, according to a study by OnePoll.
- 69% of millennials experience FOMO, and 60% make reactive purchases to avoid missing out on events, as found in research by Eventbrite.
- 69% of millennials overspend to avoid FOMO and keep up with peers, as revealed by research from Experian.
- 69% of millennials worry about missing out on events if they don’t check social media, according to research.
- 67% of travelers booked trips due to FOMO, according to statistics from Expedia.
- 67% of millennials experience FOMO related to social media, and 35% post content to avoid missing out, according to statistics from The Manifest.
- 60% of consumers make purchases due to FOMO, mostly within 24 hours, according to research.
- 60% of shoppers say FOMO influences their buying decisions, as per research by Adlucent.
- 56% of US consumers experienced FOMO during the COVID-19 pandemic due to social media, according to statistics from the American Psychological Association.
- 56% of social media users experience FOMO, and 48% feel they’re missing out on experiences, according to statistics from MyLife.com.
- 48% of millennials have spent money they didn’t have to keep up with friends.
- 45% of those with FOMO can’t go longer than 12 hours without checking social media, as per studies.
- 37% of social media users have purchased due to FOMO, according to statistics by GlobalWebIndex.
- FOMO marketing tactics can boost email open rates by 22%, as found in research by Hubspot.
- FOMO messaging in ads can increase click-through rates by 14%, according to a study by Criteo.
- 30% of millennials are willing to go into debt to keep up with friends, according to a study by Bankrate.
- During the COVID-19 pandemic, 47% of global internet users spent more time on social media due to FOMO, as reported in research by Hootsuite.
SEO Research Department at Holistic SEO & Digital
Holistic SEO & Digital has been built by Koray Tuğberk GÜBÜR. Holistic SEO is the process of developing integrated digital marketing projects with every aspect including Coding, Natural Language Processing, Data Science, Page Speed, Digital Analytics, Content Marketing, Technical SEO, and Branding. Structured, Semantic Search Engine improves its ability to detect the real-world entities, today. Having a simple website is not enough anymore. To show that your brand is authoritative, trustworthy, and expert on its own niche, you need entity-based Search Engine Optimization Projects. Holistic SEO & Digital's main focus is on improving the brand's organic visibility and growth potential.
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